Built for Framing Companies

Respond Faster to Framing Leads, Bids, and Schedule Coordination.

Capture every builder request and bid opportunity. Track estimates, manage crew scheduling across multiple active jobs, handle change orders without losing details, coordinate draws and invoices, request reviews from builders and GCs, run targeted marketing campaigns, and give the owner full visibility into every project from one dashboard.

No contracts
Pilot available
Built for the trades
AI-assisted workflows
The Problem

What Framing Companies Struggle With

These problems cost you real money every single week. Most framing owners just accept them as part of the business.

Builder Bids Arrive While Crews Are Working

A GC sends plans for a new build while your crews are spread across three job sites. The bid request sits in your email for two days, and by the time you respond, the GC already awarded it to someone else.

Change Requests Get Lost in Texts

The builder texts your lead framer about moving a wall. Your framer tells the crew. Nobody tells you. The change never gets documented, the extra labor never gets billed, and you eat the cost.

Crew Scheduling Across Multiple Jobs

You have four active projects and three crews. Lumber deliveries shift, inspections get rescheduled, and weather delays cascade across every job. Keeping track of who needs to be where and when becomes a daily scramble.

Draw and Payment Tracking Gets Messy

You completed rough framing on a custom home two weeks ago. The draw request is sitting in a folder somewhere. Meanwhile, your material supplier wants payment and your crew needs their check.

Project Communication Falls Apart

The builder, the superintendent, your lead framer, and your office are all communicating through separate text threads. Details about inspections, material changes, and schedule shifts never make it to the right person at the right time.

The Platform

What ServicePulse AI Does for Framing Companies

One command center for leads, operations, marketing, AI, invoices, reviews, and reporting. Everything your framing business needs to grow.

Lead Capture

  • Every bid request from builders, GCs, and developers is captured and tracked in one pipeline.
  • AI confirms receipt, collects plan details, and logs the opportunity with timeline and site information.
  • Web forms and email intake funnel directly into the platform alongside phone and text inquiries.

Operations

  • Crew schedule board shows every crew, every job, and every milestone in one view.
  • Change orders documented with details, cost impact, and approval status so nothing gets lost.
  • Draws and invoices tracked from submission to payment so cash flow stays visible.

Growth/Marketing

  • Automated review requests sent to builders and GCs after every completed project.
  • Builder outreach campaigns keep your name in front of GCs with upcoming projects.
  • Project portfolio pages showcase your completed work and build credibility with new builders.

Visibility

  • Live dashboard: bid pipeline, active projects, crew utilization, open draws, revenue collected, reviews earned.
  • See which builders bring the most projects and the highest-value jobs.
  • Weekly reports delivered to your inbox with project status, crew schedule, and financial summary.

AI

  • AI-assisted workflows can support bid inquiries, schedule questions, and builder communication where enabled.
  • Understands framing terminology: load-bearing walls, headers, trusses, sheathing, rough openings, LVLs.
  • Flags urgent requests from builders about schedule changes or inspection issues and notifies you immediately.
Lead to Cash

A Day in the Life with ServicePulse

Here is exactly what happens when a framing lead comes in.

1

Builder or GC sends bid request

A general contractor emails plans for a 3,200 sq ft custom home and asks for a framing bid. The request enters the platform immediately alongside all your other active bids.

2

Bid details captured and tracked

The AI confirms receipt, collects plan details, square footage, timeline expectations, and site address. The bid is added to your pipeline with all relevant documents and notes attached.

3

Crew scheduled and assigned

You win the bid. The system helps you assign a crew based on current job schedules, expected completion dates, and crew availability. Your lead framer gets the job details on their phone.

4

Job progress and change orders tracked

As framing progresses, updates flow through the platform. When the builder requests a change, it gets documented with details, cost impact, and approval status so nothing gets lost.

5

Draw/invoice sent and reviewed

When you hit a milestone, the draw request or invoice is generated and sent to the builder or GC. Payment status is tracked until the money hits your account.

Example Dashboard View

Framing KPIs at a Glance

Sample metrics showing the kind of data your dashboard would display once connected.

6
Bid Requests
4
Active Projects
3 crews
Crew Schedule
5
Change Orders
$28,400
Open Draws
7
Material Notes
4
Jobs in Progress
3
Reviews Requested

Demo data shown. Your dashboard reflects your actual business numbers.

Growth Engine

How Stoke Media Helps Framing Companies Get Found

ServicePulse does not just catch leads. Stoke Media, our in-house agency, helps you generate them.

Builder relationship campaign: "We frame on schedule and on budget. See our active project timeline and crew availability for your next build."

Framing contractor website with project portfolio, crew capabilities, and a bid request form that feeds directly into your AI intake system.

GC referral campaign: automated follow-up with every general contractor you have worked with, checking if they have upcoming projects that need framing.

Service area pages targeting local builders searching for framing contractors in your region, optimized for "framing contractor near me" and related searches.

Project portfolio showcasing completed framing jobs with photos, square footage, build type, and timeline. Builds credibility with builders evaluating your work.

Review growth campaign: automated review requests sent to builders and GCs after project completion, building your reputation one finished frame at a time.

See It In Action

What Your Customers Experience

A real example of how our AI handles a framing inquiry.

ServicePulse AI
Responding for your framing company
This is Mike from Ridgeline Homes. We have a 3,200 sq ft custom home starting in about six weeks and need a framing bid. Are you available?
Hi Mike. Thanks for reaching out. We would be happy to bid on that. Do you have plans available to send over, or would you prefer to set up a plan review meeting?
I can email the plans today. It is a two-story with a bonus room and a covered patio. Slab on grade.
Got it. Two-story, bonus room, covered patio, slab on grade at 3,200 sq ft. What is the site address? And do you have a preferred timeline for when you need framing to start?
The lot is at 8740 Summit Trail. We are planning to pour the slab in about four weeks, so framing would start around six weeks from now.
Perfect. I have the details: 3,200 sq ft custom home at 8740 Summit Trail, two-story with bonus room and covered patio, slab pour in four weeks, framing start in six. Send the plans to our email and we will have a bid back to you within 48 hours. Would you like to schedule a walkthrough of the lot before we finalize the bid?

Fast response workflows · After-hours coverage where enabled · Human escalation when needed

Field + Customer Access

Mobile App for Your Crew. Portal for Your Customers.

Your techs see their schedule and update jobs from the truck. Your customers see their appointments, invoices, and job history online.

Mobile App

  • Lead framers see their daily schedule with site addresses, job details, and builder notes.
  • Update job status from the field: started, rough framing, sheathing, complete.
  • Upload progress photos that attach to the project record automatically.
  • Get push notifications when new jobs are assigned or schedule changes are made.
  • Log hours, material notes, and change order details without going back to the office.

Customer Portal

  • Builders log in to see project status, schedule milestones, and crew assignments.
  • View and approve change orders with cost details and scope descriptions.
  • Pay draws and invoices from the portal with a credit card or ACH.
  • See framing progress photos and completion documentation for each project.
  • Submit new bid requests or schedule questions directly from the portal.

Framing FAQ

Common questions from framing company owners.

No. ServicePulse AI captures bid requests, tracks estimates, manages crew scheduling, documents change orders, sends draws and invoices, requests reviews, and gives you a live dashboard of every project. It runs the business workflow, not just the phone.

Yes. Every bid request enters the platform with plan details, square footage, timeline, and builder contact information. Change orders are documented with cost impact and approval status so nothing gets lost in text messages.

Yes. The dashboard shows every active project, crew assignment, schedule status, and milestone. You can see which crews are where, what is coming up next, and where you have availability for new work.

Yes. Your lead framers and crew leads can see their schedule, job details, site address, and notes from their phone. They can update job status, log progress, and flag issues without calling the office.

Most framing contractors start with bid tracking and crew scheduling. Getting every bid request into one pipeline and seeing crew availability across all active jobs gives you immediate control over the two things that drive revenue: winning bids and keeping crews productive.

We also serve:

HVAC · Plumbing · Roofing · Electrical · Concrete · Foundation Repair · Painting · Excavation · Landscaping · Pest Control · Pool Service · Garage Doors · Fencing · Flooring · Septic · Irrigation · Tree Service · Gutters · Siding · Insulation · Solar · Fire Protection · Glass · Welding · Drywall · Tile · Masonry · Decks · Remodeling · General Contracting

Stop Losing Framing Jobs to Missed Calls, Weak Follow-Up, and Scattered Tools

See how ServicePulse AI connects your framing workflow from bid request to completed project.

Pulse AI

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